music video essay question

Explain how representations in music videos are chosen to promote the artist(s). Refer to one of the music videos you have studied to support your answer. [10] 

In Corinne Bailey Rae's (Cbr) music video to the song 'stop where you are'  could have many different representations however there is one that stands out. The video and song is about helping others and the less fortunate. There are many different people to be shown who are struggling and the artist Cbr is shown to help them. In one scene there is a steroetipical teenager with their hood up looking lonley sitting on the stairs and the artist goes and sits next to her. This represents the artist as a helpful caring person. The video is chosen to promote the artist to show that any age of gender can be going through problems but can get through them. The artist seems to have a lot of power in the music video as there is a shot where there are angry teenagers running towards her and she has the power to stop it. The colour red on the artist could represent many things one of them being love that she is sending. There is a message behind the song used for the video which promotes the artist aswell.